Paite - Gas BBQ - ANIMA Barcelona

Strategy & Design

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Range of 2, 3, 4 and 6 burners gas barbecues for the European and North American market.

This project represented a new business opportunity for client, so offering a deep assessment on the briefing definition was specially needed due to the different habits from respective markets users.

Design was defined taking into consideration the production costs, evaluating carefully how to share the maximum number of parts between different versions and fixing for everyone a small size, and so, getting a very compact packaging to reduce transportation costs.