HAUSSMANN - Sander - ANIMA Barcelona

Strategy & Design

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ÀNIMA Barcelona was asked to manage and create the complete catalogue of machine tools for Haussmann - Power Tools including sanders, drills, portable saws, jigsaws, etc.

 The challenge lays in developing an extensive catalogue of products that were, in principle, highly heterogeneous, while also unifying aesthetic and design criteria. Due to the size of the project, ÀNIMA had to carry out an exhaustive preliminary study on the client’ needs, competitors and design trends. The result was a complete, homogeneous range of items that has enjoyed significant success on the market.

Today Haussmann - Power Tools has an extensive catalogue of products unified under the same technical and aesthetic parameters.